Florists' Color Wheel: A Guide to Floral Design Color Theory downloadable

Florists' Color Wheel: A Guide to Floral Design Color Theory downloadableUnderstanding Color Theory is Critical to Your Success as a Floral Designer! Of all the elements of floral design, color is undoubtedly the ingredient that draws the most immediate attention and causes the strongest response from your customers. Understanding and implementing basic color theory helps you make more informed choices about your use of color and makes you a stronger designer. The Florists Color Wheel Book and Wheel break down basic and

Floral Tributes for Modern Memorial Services showcases 90 classic but modern floral designs for today’s funeral

and well-being

Intricate wearable floral designs are also featured

education and the evolving business of floristry

The journey culminates in the moment of artistic floral capture

including realistically “doable” and salable pieces that have massive appeal to Generations Y and Z—many of who are looking for out-of-the-ordinary floral pieces to express their individuality

making it perfect for grab-and-go floral sales or event setups

Order the Moss Green FlowerBox today and add a fresh

during the 50 years of invasion

This remarkable volume is a must-have addition to your floral library and is one that you will refer to over and over again

she is a frequent guest on Floral Design and the

making it a must-have for florists looking to impress their clients